Andrews Sports and Entertainment Marketing LLC (ASEMLLC) was established in 2021 specializing in sports and entertainment marketing, leveraging the expertise of its members who collectively possess over 30 years of experience in the industry. The signature event is the HBCU Gumbo Football Classic.

The HBCU Gumbo Football Classic is an event slated to take place in 2025 in Houston. This classic football game aims to showcase the talent and spirit of Historically Black Colleges and Universities (HBCUs) through an exciting football competition and many lead-up events including a gumbo cook-off, gumbo classic parade, HBCU Career Fair, and HBCU Power 100 Gala.

Founding Year and Background in 2021, ASEMLLC was founded with the aim of providing top-notch marketing services tailored specifically for the sports and entertainment sectors. The company’s establishment marked a significant milestone in the industry, as it brought together professionals with extensive knowledge and skills refined over three decades. 

Services Offered

ASEMLLC offers a wide range of services aimed at enhancing brand visibility, engagement, and revenue generation within the sports and entertainment realms. These services include sponsorship activation, event marketing, digital advertising, social media management, talent representation, and more.

Let us plan your next event.

For General Information, Sponsorships, Press or Group Sales click the Contact Us button below.

Ⓒ 2024 - All Rights Reserved


Sponsoring the HBCU Gumbo Football Classic offers numerous advantages, from brand exposure and networking opportunities to community engagement and cultural relevance.  It provides sponsors with a platform to connect with a diverse audience, support education initiatives, and build positive brand associations rooted in tradition and heritage.